Initial
Thoughts
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Answer
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Explanation
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Who I might work
with?
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Janvi
Bhalla, Megan Webster, Georgina Paulus Nield.
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They're
the same age and in the same class and have their own good traits that each
would benfit the group.
|
Chosen area to campaign
for.
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Baldock
Museum.
|
It is
unused and becoming quite derelict. We feel it could be much more useful with
another thing.
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Local campaign – how does this place affect the
area.
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It affects
it because no one in the community goes in the musuem and hardly anyone knows
when or if it's open or that it's even there.
|
We think
we can make it somewhere that people know about and people will want to be
involved in.
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Media Form 1: Briefly outline your campaign ideas – name,
slogan, audience, form
etc
|
FACEBOOK
PAGE Youth Club in
Baldock Musuem once it has been regenerated. Name; Regenerating
Baldock Museum. Slogan; Make every
regeneration count. Audience; Age range
of 13-16year olds. Forms; Something
people can join or like, and it's open for comments and pictures etc. can be
added.
|
This is a
good form for our specific target audience because the use of social media would
get teenagers inolved very quickly and they could see it with just the click of
a button. It is stereotypical that teenagers are on these sites a lot and a
facebook page is easy to set up and post on.
|
Media Form 2: Briefly outline your campaign ideas – name,
slogan, audience, form
etc
|
SHORT
FILM Name; This is
renegerating Baldock. Slogan; Make
every regeneration count. Audience;
This is again for 13-16year olds, but others younger or older could take a look.
Parents of kids can see why it is good for their kids to begin to attend the
youth club. Form; It would be a
documentary, maybe with a few actors, to walk around and point out parts of our
regeneration in Baldock.
|
A short
film is good for our campaign because it hs more detail and views than any other
form. It can also be posted on social media sites such as Youtube and on the
Facebook page as well.
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How these 2 forms are integrated (vital for higher
marks)
|
These are
integrated because they can both be posted in the same way and for the right
target audience. The video can be posted on the Facebook page and also on otyher
social media sites, and have the same amount of interest
each.
|
Intergrating
these two forms of media is good because it can really give a good range of
detail within the campaign. Although leaflets and newspaper ads are also
important, these are the most accessible to our target audience, so together
they are well integrated.
|
Intended target
audience
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13-16 year
olds.
|
This is
the range of teenagers, but not too young and not passed the age that is too
'adult' for what the youth club is about.
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Why this campaign suits
them.
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They can
easily hang around with friends in a safe and happy
environment.
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In Baldock
there isn't many places to go, so there would be security for parents and for
the kids themselves. Although not many teens are intimidated in Baldock, some of
the older generation are, so giving them somewhere to go would be good for the
community.
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Any other ideas or comments to
make
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We can get
the community involved in helping to renegerate the museum, which could bring
the community closert together and be friendlier towards each
generation.
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